the 1st day: 10/18 Hakodate Kokusai Hotel
Opening
Opening welcome speech : Hideyuki Nakashima (Chair of Conference)
Invited Keynote Speech : Jim Spohrer (Director, IBM Global University Program, Almaden Research Center, IBM Research)
Afternoon Session 1 [12:20-14:40]
A Systematic Design Methodology for Product-Service Systems and a Design Case
Yong Se Kim, Sang Won Lee, Myon Kim, Won Jun Lee, Jin A Park (Sungkyunkwan University)
Experimental Evaluation on Customer Satisfaction Index of Public Design
Yu Jin Shin (Musashino Art University)
Service Map for Service Activity Diagnosis and Strategy Development
Hyeyoung Park, Kazuo Sugiyama, Sungpil Lee (Dongseo University)
Research of Design Method in Developing Service Business with Time
Akira Kondo (Hitachi Intermedix, Co., Ltd.)
Strategic performance design and innovation
Emiko Tayanagi (Future University Hakodate)
Service Innovation Design in Internet Companies
Jun Sato (NHN Japan corp.), Satoshi Asano (Yokohama digital arts college)
A Study on Service Innovation Design Apply in the Combination of Female on-Line Consumption and Internet
Chi-Hsiung Chen, Wan-Ling Chen (National Yunlin University of Science and Technology)
Afternoon Session 2 [14:50-17:10]
Design Strategies of Museum Brand Identity and Collection Derivatives
Mei-Yun Hsu (National Museum of Taiwan History), Shing-Sheng Guan (National Yunlin University of Science and Technology)
Design Strategy for Designing a Service in Malaysia
Ahmad Zuhairi Abdul Majid (Universiti Sains Malaysia), Nazlina Shaari (Universiti Malaysia Sarawak)
How Convenience Stores utilize Service Design to Revive the Tourism Industry
Yu-Chun Wang, Yen-Hsuan Shih, Yu-Han Huang, Han-Lun Tsai, Tung-Jung Sung (National Taiwan University of Science and Technology)
City Marketing in Movies and TV Series
Yun-si Lin, Ding-bang Luh, Shiann-far Kung, Hsiao-ling Chung (National Cheng Kung University)
Developmental Method of Bicycle Design for Introduction of Public Bike Service System
Cho UnDae, Kin TaiHo, Hyoung SungEun, Hong JungPyo (Chonbuk National University)
Fashion Magazine Advertisements in Taiwan
Ya-Shing Shieh, Ding-Bang Luh, Shiann-Far Kung (National Cheng Kung University)
A Preliminary Study of F?ng-shu? Spatial Arrangement by Computational Method
Tse-Wei Hsu, Shang-Chia Chiou (National Yunlin University of Science and Technology)
Afternoon Session 3 [17:20-19:40]
A study on service design method based on Human Design Technology
Toshiki Yamaoka (Wakayama University)
Phenomena of value co-creation in service
N. Ikeya (Palo Alto Research Center), S. Tamura (Keio University)
Development of a Service Blueprint
Mi-Jin Cho, Eunduk Kang, Sung-Pil Lee, and Kazuo Sugiyama (Dongseo University)
Human Behavior Observation for Service Improvement
Haruhito MATSUNAMI (Osaka Gas Co., Ltd.)
pingpong: Supporting Collaborative Design Work by Mining Human Behaviors in the Fields
Mizuki Oka, Yasuhiro Hashimoto (The University of Tokyo), Myeong-Hee Lee (Design Team Matt), Tom Hopec (Tokyo Institute of Technology)
Designing Interaction Channels for Services
K. Nakakoji, Y. Ye (SRA Inc.), Y. Yamamoto (Tokyo Institute of Technology), K. Nishimoto (Japan Advanced Institute of Science and Technology)
A multi-agent approach to complex queuing systems' design and operation
Takashi OKUDA, Naoya FUJITA, Yasunobu IWATA, Testuo IDEGUCHI, Xuejun TAN (Aichi Prefectural University)
Evening Session [19:50- ]
the 2nd day: 10/19 Onuma International Seminar House
Important Remark: Onuma International Seminar House is situated in a natural park and far outside of Hakodate city area. Please be reminded that the only transportaion with reasonable const is our charterd bus.
Morning Session [10:40-11:40]
Invited Keynote Speech : Hiroyuki Yoshikawa
(Director-General, Center for Research and Development Strategy, Japan Science and Technology Agency)
Afternoon Session 1 (Parallel A) [12:20-14:20]
Social Service Design in Science cafe
Hidehito Mori, Reiko Hishiyama (Waseda University)
The application of ubiquitous service design in theme cafe
Enkhbold Chuluunbaatar, Ottavia, Ding-Bang Luh (National Cheng Kung University)
Discovering Service Gaps based on the Baby Boomers'Viewpoints
Shu-Shiuan Ho, Tung-Jung Sung (National Taiwan University of Science and Technology)
An Innovation of Industry Transformation
Chen Shang-Ting, Luh Ding-Bang, Kung Shiann-Far (National Cheng Kung University)
Designing a new approach for Speedy-food service
Ottavia, Enkhbold Chuluunbaatar, Ding-Bang Luh (National Cheng Kung University)
The innovative service design of mobile hair salon to enhance senior citizen's self image
Yen-Hui Li, Shyhnan Liou (National Cheng Kung University)
Afternoon Session 1 (Parallel B) [12:20-14:20]
Literacy tool development for child patient of adult shift period
S. Tazaki, A.Okazaki (Takushoku University), M.Maru (Tokyo Medical & Dental University)
The feasibility of combining after-school care and special alternative education system together
Lin Pei-Yi, Luh Ding-Bang, Kung Shiann-Far (National Cheng Kung University)
A Study on Designing Objectives of Aging Society and Disapproval of Elderly Products
Cho Kwang Soo, Lee Hee-Chang, Cui Xing (Chonbuk National University)
Proposal and Evaluation of Photo Browser System to evoke Moving Experience
Ryota NIINOMI, Nam-Gyu KANG (Future University Hakodate)
The Study to Parameters of Mineral Water Bottles' Features and Establishment of Innovative Design Service System
Ching Yang, HsuanChu Chen (National Yunlin University of Science and Technology)
The Development of Equipment and the Expansion of Servicescape
Sungwoo Choi, Sungpil Lee, Kazuo Sugiyama (Dongseo University)
Afternoon Session 1 (Parallel C) [12:20-14:20]
A new model for experience design of the Servicescape
Lee Tunglin, Yang Chingting, Lin Rungtai (NTUA)
A Study on Building Models for Quality Gaps and Service Blueprint of the Cultural and Creative Industry
Chi-Hsiung Chen, Sing-Sheng Guan, Being-Chenem Chen (National Yunlin University of Science and Technology)
A Study of Functional Locker by Product Service Innovation Design
Chi-Hsiung Chen, Chea-Chen Dai (National Yunlin University of Science and Technology)
The development of the concept quantitative visualizer "rami"
Hong-Seok Choi, Akira Okazaki (Takushoku University)
Improved Scheme of Pneumatic Tool: as a Model for Service Innovation Workflow of Public Sector
Fu-Lung Su, Jui-Che Tu (National Yunlin University of Science and Technology), Chu-Chin Sung (Da-Yeh University)
Factors to Elicit Human Affects
Q. Tang, H. Umemuro (Tokyo Institute of Technology)
Afternoon Session 2 (Parallel A) [14:30-16:10]
A proposal of service business through security camera system
Yu Yinjie, Takesue Toshiaki (Takushoku University)
The Effect of Point-Reward Campaign for Healing Style Products on Brand Loyalty
Ho Pin-Yi, Shieh Meng-Dar, Chen Kuo-Hsiang (National Cheng Kung University)
CUSTOMIZATION FOR MEN'S FACIAL CARE
Chia-Wei Sung, Shyhnan Liou (National Cheng Kung University)
Application of fractal dimension in the analysis of the characteristics of the corporate trademark
M.C. Ho, Artde D.K.T. Lam, Y.L. Hsu (Natl. Yunlin Univ. of Sci. & Tech.) K. H. Wen (Fuzhou Univ.), Y.Y. Lee (Taiwan Univ.)
Exploring the Design Cases in Public Service
Jih-shyong Lin, Wei-yi Wang (Tatung University), Cheng-lein Teng (National Taiwan Normal University)
Afternoon Session 2 (Parallel B) [14:30-16:10]
A Study on the Relationships between Green Detergent Consuming Behavior and Enterprise Social Responsibility Cognition
Tsai Feng Kao, Jui-che Tu (National Yunlin University of Science and Technology)
The balance of social demand and consumers' demand in the product service system
Kuiran Chen, Sungplee Lee (Dongseo University), Kazuo Sugiyama (Chiba University)
Development and Promotion of an International Design Award
Huang Hui-ping, Luh Ding-Bang, Kung Shian-Far (National Cheng Kung University), Makoto Watanabe (Chiba University)
A Study on the Service Innovative Value of Auspicious Culture
Ju-Chuan Cheng, Ming-Chyuan Ho (College of Design, NYUST)
The Values of Service Innovation of Cultural Creativity Commodity of Matsu Figure
Pi-Lien Chiu, Jui-Che Tu (National Yunlin University of Science & Technology)
Afternoon Session 2 (Parallel C) [14:30-16:10]
Elements Constructing Omotenashi and Development of Checklist
Y. Nagao, H. Umemuro (Tokyo Institute of Technology)
Study of Applying Service Innovation Design in Creative Industries
Su-Hwa Chang, Rungtai Lin (National Taiwan University of Arts)
Service Design for Experiencing Recreation Cycling Life style
Yu-Cheih Wang, Yi-Shin Deng (National Chiao Tung University), Hsiao-Chen You (National Taichung Institute of Technology)
White-collar social capital inspired innovation servises on a social network site Facebook
Ssu-Ying Wang, Kuohsiang Chen, Meng-Dar Shieh, Chun-Heng Ho (National Cheng Kung University)
Service Platform Design Frameworks for Connecting and Creating Expressive Activities
KOBAYAKAWA Maiko (Tama Art University), SUNAGA Takeshi (CREST)
Afternoon Session 3 Workshop [16:20-18:00]
Back to Hakodate
Evening Session [19:30- ]
the final day: 10/20 Hakodate Kokusai Hotel
Morning Session [09:00-11:40]
Integrating User Experience and Technology
Zun-Hwa Chiang ( Ming-Chi University of Science and Technology)
Educating Service Innovation Design for Undergraduate Students
Yoshiaki MIMA, Kunio IWATA, Misako NAMBU, Nam-Gyu KANG (Future University Hakodate)
Forecasting Model for New Product at Service Design
H. Imai (Lion Corporation), T. Yamaoka (Wakayama University)
Service Innovation of Universities
Ming-Ying Yang, Yung-Ping Chou (National United University)
How do Users Search Design Knowledge for Self-Design
D. B. Luh, C. L. Chang (National Cheng Kung University)
U-Service: a Co-Design Method for Service Innovation
Ching Wen Sun, Yi-Shin Deng (National Chiao Tung University), Hsiao-Chen You (National Taichung Institute of Technology)
Langrid-Gaming: A multilingual participatory approach for solutions and innovation
Keisuke Tsunoda, Reiko Hishiyama (Waseda University)
A Study on Urban Design policies of Taipei Xinyi Planning District
Lin Chang-Rong, Yang Yu-Fu (National Yunlin University)
Closing [11:40-12:10]
